What is Google Data / Looker Studio?
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Looker Studio, previously Google Data Studio, is a free tool you can use to produce fully customizable reports. It lets you easily “drag-and-drop” charts, data tables, filters and more into your dashboards.
A tool that offers flexibility and great potential, but is it right for you?
Looker Studio has great data visualization capabilities. That said, while designing a dashboard might look easy, it can be quite challenging.
While Looker Studio has user-friendly features, letting you simply drag and drop metrics, you can still make mistakes that can have serious consequences. The biggest ones we regularly see businesses make is using erroneous data and miscalculations that completely distort their numbers. This could lead you to invest money in something you think is working when that is not the case.
Renovating a shed is nothing like building a house
If you enjoy DIY projects, would you attempt to build an entire house yourself? Would you really be able to do all the framing, electricity, plumbing, masonry and cabinetwork?
Designing a reliable and accurate dashboard requires knowledge of data analysis, programming, statistics, interface design and business intelligence. While Data Studio and other similar tools let you create your dashboards yourself, we recommend leaving them to experts in the field.
Not a data expert? SmartBi was designed with you in mind!
If you don't have business intelligence (BI) skills, a ready-to-use dashboard like SmartBi offers much greater benefits:
- Greater data reliability
- Intuitive user interface
- Affordable pricing
- Time savings (nothing to build)
- No maintenance required on your part
- A larger data source inventory
- Access to a team of experts who can help if you need it
Visit our dashboard section to learn how SmartBi will have you up and running in no time, tracking your results hassle-free!
